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Category Archives: Perspective and Tips

SEO for Local Businesses

SEO for Local Businesses

Business, Marketing, Perspective and TipsBy Elley EllisonApril 27, 2022Leave a comment

Getting your website to the top of a Google search page is the goal for generating traffic and attention to your business. Improving your SEO is the way to do it! Search engine optimization (SEO) is a marketing system process that uses algorithms to encourage visits to websites. The highest ranking websites from a Google…

7 Things to Look For In a Managed WordPress Hosting Provider

7 Things to Look for in a Managed WordPress Hosting Provider

Business, IT, Partners, Perspective and TipsBy driftadminMarch 29, 2022Leave a comment

The majority of our websites are developed on the WordPress platform, so there were levels of quality to consider when we chose our website hosting provider. The good news is that the options for managed WordPress hosting services have improved significantly in the past 10 years. That means a lot of good options have become…

Lens

Always Carry Two Cameras

Design & Photography, Lifestyle & Hobby, Perspective and TipsBy Stephen BurkeJanuary 24, 2022Leave a comment

The forever challenge of photography is having the right lens for the job. It’s rare when you go to take a photo that you don’t spot something that you would love to have that “other” lens for. Enter the world of carrying more. What to carry The backup lens The first lens you should choose…

2021: The Year of Change

2021: The Year of Change

Agency, Business, Driftpoint Life, Perspective and TipsBy Elley EllisonJanuary 6, 2022Leave a comment

2021 was the year of change. So much has happened this past year and we can all agree that change can be pretty exhausting. But it has also taught us a lot. We have shifted, adapted and modified our ways of thinking to meet these changes.   THE YEAR IN RETROSPECT Shifting towards a digital…

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E-commerce, Why Use It?

Business, Marketing, Perspective and TipsBy Elley EllisonNovember 2, 2021Leave a comment

Over the past few years, especially during the pandemic, e-commerce has helped give businesses the traffic and customer base they seek. It has helped businesses connect and maintain customer loyalty by providing an effortless and accessible way for customers to shop with them. As the holiday season comes close and more people begin their holiday…

5 Tips on Driving Your Social Media Engagement

Ready, Set, GO! The Social Media Race

Business, Perspective and Tips, Social MediaBy Elley EllisonSeptember 27, 2021Leave a comment

It has always been a race to drive engagement between customers and your brand on social media. Live streaming and ephemeral content becomes more and more popular as the way people consume content changes. The race isn’t over yet! Dominate social media by improving the way your customers see your company. Take advantage of the…

5 Tips for Your 2021 Marketing Strategy

New Year, New Marketing Strategy

Business, Marketing, Perspective and TipsBy driftadminJanuary 6, 2021Leave a comment

Oh, those pesky New Year’s resolutions – some people believe in them and make them work; others say it’s just another day. But when it comes to your business, it’s essential to consider an annual plan – what you hope to achieve this year and how you’ll get there. The reality is 2021 is here,…

Spelling errors in an autocorrect world

Perspective and Tips, Social MediaBy Stephen BurkeJune 24, 2016Leave a comment

Spelling bee champions have it easy. They just need to spell one word right and they are deemed correct. They can even ask somebody else to use their word in a sentence and know absolutely nothing about grammar or punctuation themselves. When it comes to posting content online, spelling and grammar is important, but it…

Comparison on Content Quality

Infographics, Perspective and TipsBy Stephen BurkeJune 17, 2016Leave a comment

This is a science driven comparison between our very own content that we produce and everybody else’s work.  As you can clearly see by this scientific chart, driftpoint media does produce superior advertising and media content. THE TRUTH Our friend Tom, at Tango Charlie Apparel posted up a similar comparison chart for his products. This…

Do Something

Driftpoint Life, Perspective and TipsBy Stephen BurkeJune 15, 2016Leave a comment

Last year I heard the best quote come out of a friend.  There was a group of us were filling up concrete anchors for a water ski course and the oldest guy in the group is moving faster than everybody else to get them done. His push to finish the work was such a sight…

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