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Author Archives: Elley Ellison

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Designing Sustainably

Customer Story, Design & Photography, Perspective and TipsBy Elley EllisonMay 30, 2022Leave a comment

Sustainable design is a trend that has been pushed now more than ever. Over the past several years, the world has encouraged reusable items, eco-friendly packaging, and impactful design. A well-quoted statistic says that 80% of the ecological impacts a product makes during its life cycle is determined within its design stage. So, what does…

SEO for Local Businesses

SEO for Local Businesses

Business, Marketing, Perspective and TipsBy Elley EllisonApril 27, 2022Leave a comment

Getting your website to the top of a Google search page is the goal for generating traffic and attention to your business. Improving your SEO is the way to do it! Search engine optimization (SEO) is a marketing system process that uses algorithms to encourage visits to websites. The highest ranking websites from a Google…

2021: The Year of Change

2021: The Year of Change

Agency, Business, Driftpoint Life, Perspective and TipsBy Elley EllisonJanuary 6, 2022Leave a comment

2021 was the year of change. So much has happened this past year and we can all agree that change can be pretty exhausting. But it has also taught us a lot. We have shifted, adapted and modified our ways of thinking to meet these changes.   THE YEAR IN RETROSPECT Shifting towards a digital…

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E-commerce, Why Use It?

Business, Marketing, Perspective and TipsBy Elley EllisonNovember 2, 2021Leave a comment

Over the past few years, especially during the pandemic, e-commerce has helped give businesses the traffic and customer base they seek. It has helped businesses connect and maintain customer loyalty by providing an effortless and accessible way for customers to shop with them. As the holiday season comes close and more people begin their holiday…

5 Tips on Driving Your Social Media Engagement

Ready, Set, GO! The Social Media Race

Business, Perspective and Tips, Social MediaBy Elley EllisonSeptember 27, 2021Leave a comment

It has always been a race to drive engagement between customers and your brand on social media. Live streaming and ephemeral content becomes more and more popular as the way people consume content changes. The race isn’t over yet! Dominate social media by improving the way your customers see your company. Take advantage of the…

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